Twitter UK TV Ratings Go Live This Month, The First Of 6 New Markets With Kantar

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twitter tv Twitter is today putting in place the latest piece of its global “social TV” strategy, which involves measuring how its users share and discuss TV programs and related content on Twitter’s network. Twitter is turning on TV ratings in the UK, in partnership with WPP subsidiary Kantar Media. The service — which includes a variety of metrics, the creation of a… Read More