‘The Peanuts Movie’ to use Snapchat’s ad format that animates selfies with Snoopy and Woodstock

See the original posting on LA Times Technology

20th Century Fox’s “The Peanuts Movie” will be the first advertiser to take advantage of a brand-new ad format on Snapchat.

The popular entertainment app’s tens of millions of U.S. users will be able to animate selfies on Saturday to make it look like they’re gobbling up candy corn as Snoopy dances…