T-Mobile is releasing a Slow Cooker Sunday cookbook by CEO John Legere
See the original posting on The Verge
T-Mobile CEO John Legere is essentially a character all his own, representing the carriers brand in an almost cartoonish manner, much in the same way that Mickey Mouse is a visual shorthand for Disney.
Now, hes releasing an actual cookbook called #SlowCookerSunday Leadership, Life and Slow Cooking with CEO and Chef, John Legere. (Obviously, Legere being Legere, its also a business advice book in addition to offering crock pot recipes.)
If none of those words make sense, heres some backstory: for reasons not known to anyone except for Legere, part of Legere-the-characters brand as T-Mobile CEO, in addition to his brash, straight-talking manner, is something called Slow Cooker Sunday. Its a weekly Facebook Live…