Now any app can integrate Uber’s car service

See the original posting on The Verge

Uber has announced that it’s opening up an API so any app developer can integrate the car service into their app. It’s launching the developer tools with some big-name partners, too, including Starbucks, United, Trip Advisor, and Open Table. While any app can “pass a destination address to the Uber app, display pickup times, provide fare estimates, access trip history,” most developers won’t be able to call a car directly within their app. Uber says that “because calling it immediately dispatches a real driver in the real world, we’re releasing it in a more controlled fashion,” which means that only a few big-name apps (including, presumably, some of the previously-listed ones) will be able to do that. Uber is also launching an “a…

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