Lyft’s failure-to-launch party
See the original posting on The Verge
Lyft, the app that connects anyone with a car to people willing to pay for a ride, was supposed to go live in New York City Friday night, hours before a massive Brooklyn launch party. The launch was highly publicized, and Lyft promised two weeks of free rides to introduce New Yorkers to the service.
Unfortunately for the San Francisco-based company, the city’s Taxi and Limousine Commission and the state Attorney General immediately dragged Lyft into court and put the kibosh on the launch….