Facebook redesigns mobile profiles and begins testing video profile pictures

See the original posting on The Verge

Profiles, the original beating heart of Facebook, were pushed to the side in 2006 by the more addictive News Feed. But profiles remain a tremendously popular part of the social network — they are viewed a cumulative 4 billion times a day, the company says. In recent years, Facebook has been cautious about modifying the way they look and feel. But today profiles are getting a significant redesign — and the result is a page that’s less about what you want to share, and more about what your friends want to see.

The new profile, which was first spotted in the wild this summer, puts a large profile photo front and center. The biggest departure from the current product, which is now in testing: looping “profile videos” of up to seven seconds…

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