Facebook has an empathy team to teach employees that users are human beings
See the original posting on The Verge
Every so often I like to go back and watch Facebook’s first-ever TV commercial from 2012. It’s only 39 seconds long and it features a lot of chairs. I never get very far because the commercial is bonkers. It ends with the words: “Chairs are for people and that is why chairs are like Facebook.” Two years later and the social network is still struggling with how to relate to human beings.
To aid the corporation in its efforts, Facebook has marshaled together an “empathy team.” Much like product or business, in Menlo Park empathy is still in development. Facebooks director of product design, Martha Gould Stewart, revealed the existence of this group of empaths during a tech conference panel this week. Business Insider reports: