Netflix experiments with promoting its shows on the login screen

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Netflix is testing a new way to promote its original shows – right on the login screen. A company spokesperson confirmed the streaming service is currently experimenting with a different login screen experience which replaces the black background behind users’ names and profile thumbnails with full-screen photos promoting a Netflix Original series or special, like […]

The final season of ‘Unreal’ debuts on Hulu

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Unreal, the critically-acclaimed series that takes viewers behind the scenes of fictional reality TV show Everlasting, has moved to Hulu . Today’s announcement confirms earlier reports that Hulu was negotiating with A+E Studios to get first dibs on Unreal‘s fourth and final season. The show’s first three seasons aired on Lifetime, with the third season recently […]

A list of ten things that billionaire owners of EV, clean energy and rocket companies should and should not tweet

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So… apparently there’s been another kerfuffle on the Twitter about some asinine things that a certain wealthy, rocket-building, payment-revolutionizing, electric vehicle company-creating entrepreneur has written in tweets to millions of followers. This billionaire is, by all accounts, incredibly difficult to work for, very visionary and … a bit thin-skinned for someone with such a habit […]

Sacha Baron Cohen is about to add jet fuel to Showtime’s rise, starting tonight

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Netflix has been killing competitors with its original TV shows and movies. A Morgan Stanley survey released back in May had 39 percent of U.S. consumers naming Netflix as offering the “best original programming” among subscription video services, with everyone else eating its dust, including HBO, which nabbed 14 percent, Amazon Prime Video (5 percent) […]

Why BMW needs to own its customer experience from start to finish

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For the last few years now, BMW has wrestled with the question of what it’ll mean to be a luxury car manufacturer in the age of electric cars, autonomous driving and rapidly changing — and increasing — customer expectations. What, after all, makes something the “ultimate driving machine” when the driver eventually stops driving? For BMW, […]

Reminder: Other people’s lives are not fodder for your feeds

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#PlaneBae You should cringe when you read that hashtag. Because it’s a reminder that people are being socially engineered by technology platforms to objectify and spy on each other for voyeuristic pleasure and profit. The short version of the story attached to the cringeworthy hashtag is this: Earlier this month an individual, called Rosey Blair, […]

Fortnite’s Summer Skirmish kicks off today, with $8 million prize pool

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Fortnite Battle Royale has swept the gaming world. Alongside its 125 million users and record-breaking Twitch streams, the game has also drawn many competitive players away from their usual titles to try their hand at Battle Royale. Today, that competitive play reaches at inflection point. At 4pm ET, Fortnite Battle Royale’s Summer Skirmish will kick […]

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