Amazon launches a personal shopper service that sends monthly curated clothing boxes

See the original posting on The Verge

Amazon announced today that it’s launching a new fashion-oriented service that’ll send Prime subscribers curated clothing options every month. The service, called Personal Shopper by Prime Wardrobe, allows Prime members to answer a survey about their fit and trend preferences and then receive clothing that fits their desires. The survey questions cover patterns they like, their measurements, budget preferences, and the clothing styles they prefer. That survey goes directly to Amazon’s stylist team which then curates items and brands based on each person’s answers.

Up to eight pieces of clothing will be included in every monthly box, which the subscriber can preview before it ships. Everyone gets a seven-day try-on period, and then, of…

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