Amazons SmileCodes are QR codes users scan to get discounts and other offers
See the original posting on The Verge
Amazon is rolling out its own branded QR codes named SmileCodes. The SmileCodes allow mobile shoppers to activate offers from Amazon by scanning the codes when they see them in the physical world. Amazon says SmileCodes can only be activated via the Amazon app and are secure and exclusive to Amazon users.
Amazon has reportedly been testing the codes in pop-up shops and at Amazon Lockers in Europe over the past few weeks. The codes will debut in the US in magazines including Cosmopolitan and Seventeen in February, according to TechCrunch.
The codes are essentially like the QR barcode squares you sometimes see on advertisements and magazines, but these also feature…